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Case
study: Annual reports
When the Washington
Regional Transplant Consortium presented its annual reports,
the organization wanted copy that was well written, clear, concise
and and to the point. The photos needed to relate to the text
and the overall design needed to be interesting and pleasing
to the eye.
Additionally,
the annual report had to reflect an accurate accounting of the
organization's financial health and it had to present WRTC's
challenges, successes and vision.
Because one of
WRTC's marketing objectives had been to create a cohesive publication
design that strongly identified with the region, the company
chose to use a photograph of the Washington D.C. skyline as the
cover of all its publications.
When it's time
to report to your constituency, contact The Ghostwriter.
Return to corporate
Everyone
has a story to tell. When you're ready to tell your story, contact the Ghostwriter.
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CarolynBerry@TheGhostwriter.org
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The
Ghostwriter LLC
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1457 Pilkington Road
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Hustle, Va. 22476
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(804) 443-6622
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